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NFL Alumni to Offer Discounted Healthcare to Retired Players Through Maximized Living

PR NewswirePress Release: NFL Alumni Association – Thu, Sep 12, 2013 6:00 AM EDT

NEWARK, N.J., Sept. 12, 2013 /PRNewswire/ — NFL Alumni Association (NFLAA) members will have access to deeply discounted health care, products and services under an agreement that the NFLAA has reached with healthcare providers Maximized Living.

“Health is the number-one concern for retired NFL players, and we are proud to offer our members a program that provides affordable care geared toward former athletes,” said NFLAA CEO and President Joe Pisarcik. “Our goal is to give our members a valuable resource they can use to improve all aspects of their wellness, which will help them lead healthy, happy, productive lives after their playing days are done.”

Under the agreement with the NFLAA, Maximized Living (ML) will:

  • Provide discounted access to Maximized Living’s 5 Essentials(TM) of Healthy Living to NFL Alumni members to naturally treat conditions specific to high-velocity injuries of the head, neck, spine, and extremities and lifestyle-related maladies common to former athletes.
  • Set up a local Healthy Living Workshop at each NFLAA Chapter location nationally.
  • Support the NFLAA Chapters in their grass-root efforts to serve the community, raise funds for children’s charities, and create awareness.

“This is an exciting partnership for us at Maximized Living. Many former athletes suffer from injuries related to their playing days. Fortunately, we have found a health-care alternative that works. Partnering with great organizations like the NFLAA helps us reach these athletes to offer a much-needed solution to these otherwise debilitating issues,” said Ben Lerner, co-founder of Maximized Living and a former All-American collegiate athlete.

ML doctors already work with dozens of current and former NFL players, and they have a thriving relationship with the Nashville, Tenn. Chapter. ML is currently the performance chiropractic team for USA Wrestling, US Martial Arts and US Paralympic Volleyball. They also have been providing nutrition and fitness education for the US Olympic Education Center at the University of Northern Michigan, and just conducted a nutrition and performance webinar for the LPGA. ML doctors provided wellness and performance care at the 2012 Olympic Games for USA Judo, USA Wrestling and USA Weightlifting and are currently preparing athletes for the 2016 Games in Brazil.

Nick Goings, who was with the Carolina Panthers for eight seasons, has been under ML’s care for four years: “As with most professional athletes my body took a beating during my career and I suffered from a few serious concussions. After retiring from the game, my long-term health became my utmost priority and the birth of my daughter only intensified my desire to maintain outstanding total body/mind/spirit condition for the rest of my life. Chiropractic care has become an integral part of my routine and Maximized Living has helped me focus on living a more holistic, healthier lifestyle. I used to have persistent headaches that are now non-existent and my aches and pains have dissolved. The Maximized Living offices that my family has had the pleasure of being a part of have positive and healthy environments that promote awareness and provide a lot of information that we have been able to integrate for our family’s well-being.”

Al Smith, President of the NFLAA Tennessee Chapter, was a Pro Bowl Linebacker and played 10 seasons for the Houston Oilers. Smith began working with his local ML center in early 2012, and has received regular care since early 2013. Smith says the spinal correction improves his ability to function and recover from workouts faster. In addition, the ML program has had a positive effect on joint stiffness. “Maximized Living sustains health and improves quality of life,” Smith explained. His results led, in part, to his seeking a more formal agreement with ML for his chapter.

The ML programs will begin in the following NFLAA Chapter locations: Austin, Charlotte, Chicago, Dallas, Houston, Minnesota, and Tennessee. In addition, doctors are available to help anywhere there is an ML office nationwide. NFLAA members interested in learning more about participating in the NFLAA-Maximized Living programs can contact Dr. Matthew Herba at 407-327-9000 or .

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